Insights
Practical guides to automation and custom software
Plain answers to the questions we hear most from operations, sales and agency teams.
Guide
When to automate a workflow, and when not to
A practical checklist for deciding which business processes to automate first, which to leave alone, and how to avoid automating a broken process.
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n8n, Zapier or custom code: how to choose your automation stack
A plain comparison of n8n, Zapier, Make and custom code for business automation: cost, control, data protection, reliability and when each one fits.
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How to automate client reporting for your agency
A step by step guide to automating agency client reports: connecting ad platforms, building a data warehouse, designing dashboards and adding data quality checks.
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